Case Study
46 Qualified Leads in 60 Days
  • 60-Day Performance
  • 46 Interested Leads
  • 2 Languages
About QuickWorks
QuickWorks is a Netherlands-based studio helping companies and institutions visualize their big and small stories by video, photography and other multimedia content.
  • Solution
    B2B Sales Engine
  • Industry
    Video Production
  • Headquarter
    Netherlands
  • Company size
    2-10
Challenges
  • No Predictable Outbound Motion
    They’ve tried cold outreach, but without a structured outbound process, they couldn’t control pipeline volume or proactively reach new verticals.
  • No Consistent Messaging for Segments
    They serve a broad client base, which makes it difficult to standardize messaging that would resonate with each unique buyer type.
  • No Traction in Dutch-Speaking Markets
    To expand deeper into the Netherlands and surrounding regions, they needed outreach that was localized, not just English-first.
  • Not Enough Data on What ICPs Work
    QuickWorks had theories about their best-fit customers but needed real-world data to validate and prioritize their highest-converting ICPs.
Solutions
  • Developed and Tested Multiple ICPs + Sub-ICPs
    We worked with QuickWorks to define and refine multiple Ideal Customer Profiles. Each ICP received customized sequences and pain-point-driven messaging.
  • Created Dual-Language Outreach (English + Dutch)
    To boost reply rates in local markets, we translated and adapted email sequences into native Dutch, ensuring the tone, structure, and style aligned with local business culture.
  • A/B Testing Across Audience Types
    We continuously tested variations in tone, CTA strength, subject lines, and offer positioning across ICPs and sub-ICPs to understand what worked best by role, region, and company size.
  • Built a Repeatable Outreach Engine
    We handled everything from data scraping and CRM setup to copywriting and technical deliverability, allowing the QuickWorks team to focus on sales and negotiations.
Results
  • 46 Qualified Leads in 60 Days

    The campaign generated 46 highly engaged prospects from a cold audience, including founders and marketing decision makers seeking video production partners.

  • Validated ICPs and High-Converting Hooks
    The outreach provided actionable data on which personas, industries, and messages were most likely to convert. This gave QuickWorks a roadmap for scaling future growth.
  • Broke Into Dutch-Speaking Executive Circles

    By sending messaging in both English and Dutch, we achieved strong engagement in local markets that are typically resistant to cold, international-style outreach.

  • Repeatable System Now in Place
    The campaign didn’t just deliver leads. It gave QuickWorks a scalable, multilingual outbound engine they can build on quarter after quarter.
Resources Allocated by UltB
Each client requires an individual approach and dedicated resources. For QuickWorks, we have comprised a team that worked on every aspect of this project:
  • Dedicated Campaign Manager
  • Customer Success Manager
  • Interested Reply Manager
  • Technical Infrastructure & Deliverability Expert
  • Admin and Operational Comms Specialist
  • Internal Expert for Sales Call Reviews
Ready to see results like these? Book a call now!